Thursday, January 6, 2011

New Era of Mobile Advertisement

Advertisements always exist in between human civilization. We remember we found printed ads only on news paper then came’s Television with video ads. Now a day’s Internet has become greatest means of advertisement because of vast increase in number of users. As number of Smartphone user is growing worldwide, technology finds its way to advertise on these Smartphone.
Mobile advertising has great future and to grasp this opportunity many big names have come up with their mobile ads solution. Entries of big names make 2010 most important for mobile advertising. Mobcilx is one of the largest mobile ads solution providers. Mobcilx released the survey report for 2010 mobile advertising trend. Some of important findings of this report are.  For same 12 month period Android discovers 420% growth in impression but iPhone grow only by 347% via mobcilx. Rich media advertisement is most profitable via mobcilx, 37 Percentage of impression comes from Rich media which as reported is 115 percent of increase as compared to 2009. In mobile application category 70 percentages of apps are mobile games. Average Smartphone user spends 2.8hr every day with mobile application.

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